nthony Sosnick, creator of the premier men’s skincare line Anthony Logistics for Men, spent nearly ten years as partner and vice-president at Redico, a Michigan-based real estate development firm. He was a key player in expanding sports and entertainment venues and commercial real estate throughout America. Armed with this savvy business sense, invaluable work experience and fiery entrepreneurial spirit, Sosnick decided to venture into the personal care arena. As a grooming-conscious consumer, he had searched unsuccessfully for a full collection of men’s products in a market geared towards women and dismayed by the lack of choices, he set out to personally deliver a head-to-toe men’s grooming line, perfect for the modern man.
Anthony Logistics for Men was born after two years of extensive marketing and product research, hundreds of surveys, worldwide focus group studies, and over 500,000 distributed samples. With a meticulous approach towards perfection, Tony Sosnick developed the line based on direct feedback on the specific concerns and needs of men…right down to their preference for oversized tubes and fragrance free-blends.
Anthony Logistics for Men consists of numerous products, broken down into four core areas of face, shave, hair and body. Each product is designed with natural ingredients and essential oils that are specifically beneficial to men’s skin.